IndieFlix started in Seattle in 2005 by Scilla Andreen and Gian Carlo Scandiuzzi, but is run solely by CEO Andreen. Touted the Netflix of indie film by Variety, the IndieFlix platform connects filmmakers to an empowered audience of film lovers. In addition to being available online, IndieFlix content is viewable via Roku, Xbox and Kindle Fire and soon via mobile apps due to IndieFlix’s successful indiegogo campaign.
Andreen – one of the few female CEOs in tech – is a filmmaker herself, and knows the importance of creating cinema that speaks to niche audiences. She played a leading role in creating and promoting the documentary The Empowerment Project which tells the story of ordinary women doing extraordinary things.
According to Andreen, niche marketing and community-brand marketing is key to IndieFlix’s future growth. Partnering with Sistah Sinema is part of larger effort to showcase cinema that highlights global diversity.
The initial launch will highlight nine films, including Finding Juliet by KanIthea Powell, Gender Freak by Rebecca Louisell, and Fiona’s Script by Florencia Manovil.
All of the films were enjoyed by Sistah Sinema audiences throughout the country. Viewers of the Sistah Sinema collection on IndieFlix will be introduced to independent titles that they may not have heard of before. The partnership with IndieFlix allows Sistah Sinema to focus on independent films that were screened at film festivals, but never theatrically released and that had limited availability on Netflix. The hope is to add roughly five titles each month to the collections.
Click here to become a member of IndieFlix for $5.00 to enjoy the Sistah Sinema collection and thousands of other independent films. Or, learn more about the new partnership by visiting IndieFlix.com.